the ANSC

I collaborated closely with The ANSC from the inception of their Heritage Branding. Inspired by their commitment to revolutionise perceptions of soap, rooted in their founders' kitchen experiments, the brand's genesis centred around the novel concept of purchasing soap by the kilogram. I designed a logo resembling a postage stamp, capturing their innovative spirit. During our collaboration, I created a wide range print materials, including postcards, pull up posters, banners, vouchers, as well as taking their campaign photography. Additionally, I led the design of their shop layout, seamlessly blending aesthetics with functionality. Every detail in our trade show booklets was meticulously curated to reflect The ANSC's brand identity and values. It was a privilege to contribute to their visual narrative, infusing creativity and the belief that nature provides the ultimate nourishment for healthy, radiant skin.